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Marketing Automation

To convert more leads, you need to make regular, personalized connections throughout the buyer's journey.

We make this happen for you with marketing automation that nurtures leads with a personal touch at scale, efficiently.

Optimize Lead Nurturing With Marketing Automation

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Using Hubspot’s marketing automation tools, we schedule and send a series of educational emails to nurture leads along their buyer’s journey. Unlike email marketing “blasts”, lead nurturing consists of highly targeted and personalized campaigns.

Lead Nurturing

  • Personalizes for relationship building
  • Keeps your business top of mind
  • Increases touch points

“66% of buyer's surveyed indicated the 'consistent and relevant communication' was a key influence in choosing that company as their solution provider.”
— Genius.com and DemandGen Report

“Nurtured leads have a 23% shorter sales cycle.”
— Market2Lead/Oracle

“Successful lead nurturing breeds educated, gratified customers who channel their satisfaction into their purchase sizes, making 47% larger purchases than non-nurtured leads.”
— Kapost.com

Take your lead nurturing to new heights with Good Human marketing automation.

Marketing Automation Is Not Just For Lead Nurturing

GoodHuman Digital Marketing Automation creates marketing superstars. Star icon

Want to feel like a superstar? Then get ready for Good Human's marketing automation. More efficiency and higher impact on sales will have you feeling like a marketing and sales superstar in no time.

Good Human builds automated workflows based on your marketing goals to:

  • Grow your contact lists
  • Score leads and create smart lists of MQLs
  • Monitor and segment lists
  • Add contacts to Salesforce

With Hubspot’s marketing automation tools, Good Human builds workflows that automatically alert your sales reps when a lead hits a certain milestone such as becoming a MQL, attending a webinar, or downloading a product information sheet. That way, your sales team can spend more time reaching out to hot leads and close sales more effectively.